VISIONARY LEADERSHIP. FULLY ALIVE.
You have the resources. Now discover the direction.
Brooks Barron
You know this feeling
The credentials are in order. The business is working, or the legacy is there. From the outside, everything looks exactly right.
But somewhere along the way, something essential got left behind.
If you built your success yourself, you know the exhaustion. The constant measuring. The sense that no matter what you achieve, there has to be more. The outside may change, but the inside stays the same.
If you inherited it, you know a different kind of pressure. The weight. The paralysis. Everyone wants something from you except to know who you actually are.
Either way, you have arrived at the same question: Now what?
I built Soulful Impact because I needed it myself.
I’m Brooks Barron. I grew up in a family that built things that mattered: conservation work, institutions, books, businesses. My father was a Rhodes Scholar and pioneering investor who became a celebrated novelist. My ancestors have held wealth and power for generations. I've carried that weight my whole life.
Princeton. Deloitte. Stanford. I checked every box. And the whole time, something was screaming underneath it all that none of this was actually mine.
It took a vision quest in the Utah desert to finally hear it. Four days alone with no food and no distractions. Only a prayer to discover who I really am and what I’m here to do.
The light I saw in that canyon was guidance. Real guidance.
“My work with Soulful Impact was, to put it simply, a profoundly beautiful and life-changing experience. Brooks has a huge heart, immense wisdom, and an ability to collaborate with the natural world to create situations where growth, insight, and deep healing can occur. You’ll emerge with deeper confidence and knowing of who you are, why you’re here, and what’s in alignment with the deepest parts of yourself.”
— Conlan O’Leary, Writer & Coach, previously Founder & CEO @ Sighten (acq. by NextEra)
One-on-One Executive Coaching
For people who are ready to go all the way, ready to transcend the old structure and build something true. This is where you get the highest level of personalized support. I’ve walked this path and I'm with you every step.
“Working with Brooks, I have learned to understand, love and accept myself, and have developed habits and mindsets to allow me to authentically show up as a conscious leader. This has been transformative in my relationships with my team and family.”
— Deon Nicholas, Co-Founder & CEO @ Espa Labs,previously Co-Founder & CEO @ Forethought (acq. by Zendesk)
Sometimes, creating the transformation you want means taking a real step back from day-to-day life.
It means making space for the deeper part of you — the one who knows the answers to the biggest questions of your life — to speak and be received.
From vision quests to sound ceremony and legal psychedelic therapy, my team and I are deeply experienced and skilled in the art of guiding profound journeys to connect with inner truth.
Currently offering bespoke, custom experiences for individuals and groups.
Quests & Retreats
“I came to Brooks at a pivotal moment. He has a rare ability to see through the noise and bring you back to what's true. Over six months, I changed more than I had in years. I found a steadier kind of joy.”
— Will Edwards, Founder & Co-Owner @ Seed Catering